ZOW organiser Survey Marketing + Consulting is to move its Spanish exhibition to Zaragoza next year in a move designed to extend its coverage of wood products.
Survey announced the decision as this year’s ZOW Spain got under way at Madrid.
The news follows a recent complaint by Survey that current host IFEMA was not allowing it to show enough wood-related and interior design products “due to the fact that this would enter into competition with IFEMA’s own projects”.
“Survey has taken this decision as it will have the opportunity to extend ZOW into product groups like interior design accessories and semi-finished products such as doors, windows and flooring, as well as semi-finished wood products, which it considers of vital importance for its growth in the Spanish market,” Survey said.
ZOW 2009 will be held at Zaragoza on June 2-5.