The Nuneaton-based company has drawn up a shortlist of three potential sites in the Midlands and is in advanced negotiations to secure a site in the near future.
A £1m investment on CNC production machinery will then be made, with a target of starting manufacture in the second quarter of 2014. Up to 25 jobs could be created by the move.
Commercial manager Aaron Campbell told TTJ that the company was "seizing the moment" to expand in order to position itself for further growth on the back of increased housebuilding levels.
"Our customers have been caught cold with supplies of other products [such as concrete blocks] but we are demonstrating to them that we are serious about the future," said Mr Campbell.
He said the additional capacity would serve both existing customers and open up opportunities to supply new customers.
As well as producing standard softwood staircases, the facility is intended to develop more bespoke work, including higher specification work involving oak flights for David Wilson Homes.
Mr Campbell reported seeing a trend in the past 6-9 months of customers wanting to differentiate themselves in the market.
He said Staircaft’s annual turnover had doubled in only a few years, despite the recent economic downturn, with 2013 turnover projected to be around £7.5m. The existing 40,000ft2 factory is producing 400 flights a week with a stated weekly capacity of 550 flights.
The company attributes the sales success to a big focus on product development.
"Ultimately, the aim is to achieve a £10m turnover and open a third factory. Longer term we are looking at supplying other sectors," Mr Campbell said.
