The company is keen to develop a closer, longer-term relationship with the charity, having previously raised more than £5,000 in 2016 after two of its team climbed Mount Kilimanjaro.
The partnership is a move away from one-off, flagship fund-raising events to a more consistent approach throughout the year where everyone at the company can get involved in a range of initiatives to raise money and awareness.
SR Timber has appointed Steve Hill to the role of ‘heart monitor’ to co-ordinate its fund-raising activities for the charity.
“Actively supporting charities has become an important part of the fabric of SR Timber, and we’ve got a good track record of raising large sums of money,” he said.
“We want to raise a lot of money but we’re also conscious that we don’t want to be seen as a company that keeps asking customers and suppliers to put their hands in their pockets, which is why we’re looking more broadly at things, part of which is education about heart disease and maintaining good heart health.”
