The flagship showroom is based at Unit 6A, Springkerse Trading Park, replacing the former Grangemouth location. The move comes as Optima repositions itself in the market, with a refined product offering.
The new showroom enables customers to experience the craftsmanship and expert design that goes into every Optima kitchen. Individual consultations with Optima’s design teams ensure that customers receive a bespoke service and a kitchen tailored to their personal vision and style. With all kitchens manufactured in Scotland, lead times range from four to seven weeks, which the company says is almost half that of other independent kitchen suppliers.
The showroom features a comprehensive selection of modern slab doors and synergy handle-less designs as well as traditional shaker and in-frame styles. A variety of worksurfaces is available, including laminate, quartz, timber, and Corain. Customers can also purchase high-tech appliances from leading brands, such as Siemens, Neff, Bosch, Hotpoint, and Quooker.
“We are thrilled to be opening a new showroom in Stirling which is ideally located for our trade and retail customers,” said Graeme Bell, interiors operations director at Donaldson Group. “With our strong reputation for trust and quality, trade customers will continue to benefit from our short lead times and comprehensive product selection as we bring dream kitchens to life.”
Smith and Frater was established in 1990 and has grown to become one of Scotland’s leading manufacturers of high-quality, bespoke kitchens for trade and retail customers. Part of the Donaldson Group since 2020, the team manufactures every kitchen in Scotland using the highest quality materials and cutting-edge technology.
