The Southern Forest Products Association (SFPA) has launched a new website to serve markets for southern yellow pine lumber around the world.

The site, southernpineglobal.com, is in nine languages and has three features to help importers find sources of supply: a purchase enquiry service, a product locator and a directory listing 33 export forms.

“Exporters now have a high-visibility internet domain, an online kiosk in the international market place for the world trade of southern yellow pine,” said Richard Kleiner, director of international market development for the SFPA.