Laurent Valensi joins Accsys as sales manager, France and Clemence Guilloteau has joined as marketing co-ordinator, France. They will be supported by the existing heads of sales and marketing for the region.
Mr Valensi brings with him close to two decades of experience in the wood industry with extensive sales experience and can speak five languages. Ms Guilloteau joins from Decathlon where she worked as a merchandiser.
The team will focus on developing The Accoya Approved Manufacturer Programme in France as well as working on an Approved Installer Programme. The latter is a new programme in partnership with Grad, that has been set up specifically for the French market. This programme will enable wood installers to promote Accoya with a hidden fastening system as the best solution for ultra-performing and long lasting decking and cladding.
“The demand for high performance and sustainable building products is growing and Accoya wood delivers on both properties,” said Laurent Valensi. “I’m excited about strengthening our relationships with French distributors and manufacturers as well as building new relationships.”
“France is, as yet, a relatively untapped market for us with huge potential,” said Laura Keily, group head of marketing. “We are already seeing a lot of interest in both Accoya and Accoya Color and having Laurent and Clemence on board will help ensure we can maximise opportunities and bring the benefits of Accoya to a much wider customer base.”
Accoya has been featured in many high profile building projects in France in recent years, including the Science Museum, Paris, the Maisani residence in Corsica and the state of the art office complex, Black in Clichy-La-Garenne.
