The TTF issued a good response to the latest Green- peace protest, but it appears to have received little trade interest. Why? Because within the psyche of this trade, there’s probably a hope the problem will go away or be resolved by somebody else.

The new logo for the industry could perhaps be an ostrich, with its head in the sand and its backside facing a camera! Come on, get real! Work with our main trade body to respond as a unified team. If you’re unsure about the environmental credentials of what you’re importing, then you must know there’s a risk, so sort it out!

Keith Fryer