JB Kind, based in Derbyshire, supports a different charity every two years with a committed programme of fund-raising, raising many thousands over the years.

Now the company has announced it will be supporting the mental health charity after canvassing views amongst staff as to which cause they would like to support next.

Managing director James Cadman said the overwhelming feedback from employees was that they wanted to support a charity which helped people with mental health.

“It became very clear when we asked our staff that supporting mental health was very much the direction we wanted to go in,” he said.

“The pandemic has taken a huge mental health toll on many people across the globe. We are so impressed with the work that Burton and District Mind does, that we wanted to help them reach out to many more people, which hopefully we can do by pledging to raise money for them during 2022 and 2023.”

The team at JB Kind have planned a timetable of fun activities to raise funds for the charity.

Kicking off with a Winter Olympic sweepstake in February, planned activities include an Easter raffle, summer pub quiz, baby photo competition and golf day, plus a monthly dress down day.

“Here at JB Kind charities are very important to us – in fact, it’s definitely fair to say we like to put the ‘fun’ in fundraising!” said Mr Cadman. “In the past we have supported such worthy causes as Macmillan Cancer and Dementia UK, with all sorts of mad adventures including going on a trek up Mount Snowdon carrying one of our heaviest doors! The team have also thrown themselves out of a plane, and held a Warehouse Olympic Games. Over the last 10 years we have raised more than £35,000 and we can’t wait to start our fund-raising programme for such a very worthy cause as Burton and District Mind.”

JB Kind’s most recent fundraising has been for Dementia UK, for which they raised more than £8,000 over a three year period (extended from the usual two year commitment because Covid limited the fund-raising activities which could be undertaken by the company).