The timber and joinery sectors made one of their biggest generic promotional efforts at the Interbuild construction show in the NEC, Birmingham, this week.

The wood. for good campaign had its biggest stand at any show to date. The two-storey structure featured products from campaign supporters, including James Jones and Finnforest I-beams, an ultra sound-insulating flooring cassette system from Södra, timber frame panels from Stewart Milne‘s new factory in Witney, plus advanced wood windows in AssiDomän timber from Magnet and Velux, UPM-Kymmene Wisa deck and windows from Howarth.

TRADA and the British Woodworking Federation also provided information on the stand and there were even spruce trees – albeit wilting under the NEC lighting – from the Forestry Commission.

Campaign consultant John Fletcher said: “It’s great that we’ve been able to involve so may wood. for good supporters.” He added that the stand had attracted considerable interest from architects, specifiers and builders.

The Canadian timber industry also took a sizeable stand featuring 30 exhibitors showing everything from decking, through high-insulation wood windows, to laminated veneer lumber. The focus of the display, though, was high energy efficiency timber frame housing which the Canadians, following the launch of the first made-in-Québec ‘Super E’ house in Kent, are increasingly targeting at the UK.

There was also a significant number of individual timber and joinery company stands and a large timber flooring section in Hall 5. The many new products included a just-launched laminated wood window and a flat-pack hardwood conservatory system from Dale Joinery, a laminated floor range from Hardwood Flooring Supplies, a click-and-turn lug fixing system for its window boards from Balcas Kildare, the recently introduced fire-rated beading range from Haldane, and cladding from Vincent Timber using Finnforest Thermowood. Chindwell highlighted its latest FSC-accredited Millennium hardwood door collection.