Jewson claims to be the first merchant to introduce a comprehensive own brand range of landscaping products, including fencing, decking and sheds.
The company said the move would make the products available for customers at an even more affordable price.
The Jewson Landscaping range, which has been picked from leading manufacturers, also includes balustrading and all the tools required to install them.
Products are accessible throughout all of Jewson’s Nationwide branch network, while Jewson’s 60 specialist landscaping centres will provide displays showing contemporary and traditional ideas for outdoor space.
“The range provides those in the trade with greater access to quality products at a price that reflects the current economic climate,” said Stephen Bennett, procurement manager at Jewson.