The American Hardwood Export Council (AHEC) has thrown its support behind TRADA’s Timber Expo by becoming a major sponsor of the event.

TRADA announced the sponsorship deal ahead of Timber Expo’s launch event on September 29 at the Ricoh Arena, which is designed to generate interest among potential exhibitors before the first edition of the show is held on September 27 & 28, 2011.

Other companies already signed up to sponsor the event include Gang-Nail Systems, while the likes of Osmose Europe, Finnforest, Arch Timber Protection and Wolf Systems have booked stand space.

TRADA said about 300 delegates have already booked their place at the launch event on Tuesday

The event is designed to become the most important timber event in the construction calendar, including a conference and exhibition, in order to raise the profile of timber.